BEGIN:VCALENDAR VERSION:2.0 PRODID:-//wp-events-plugin.com//7.2.3.1//EN TZID:Europe/London X-WR-TIMEZONE:Europe/London BEGIN:VEVENT UID:751@siliconbrighton.com DTSTART;TZID=Europe/London:20240620T110000 DTEND;TZID=Europe/London:20240620T121500 DTSTAMP:20240517T123753Z URL:https://siliconbrighton.com/events/power-hour-how-to-brand-your-busine ss-win-more-clients/ SUMMARY:Power Hour: How to Brand Your Business &\; Win More Clients DESCRIPTION:Find branding and marketing a minefield? If you’re stuck and need a step-by-step method to create a brand that sells\, Catherine Oliver is here to help!\n\nIf you have a business\, or you’re thinking of star ting one\, you’ll probably spend a lot of time considering your business name and what the logo should look like. And if you’re in the process o f trying to grow your business\, and you KNOW you need to rebrand\, knowin g your next steps in your brand journey can be a real blocker to your succ ess.\n\nAgonising over every part of how your brand looks can cost you tim e and energy. \n\nBut building a visual identity isn’t the only part of a brand that you need to consider in order to build a brand that feels tr ue to yourself - and SELLS to your ideal customer. \n\nSo what goes into building a brand - both online and in the real world?\n\nAnd at a time whe n people are counting the pennies\, how do you make sure that your brand i s the ‘go to brand’ for your product or service? \n\nThe good news is - there is a tried and tested method that works\, even if your busy brain is overwhelmed with the idea of starting.\n\nIn this power hour\, Catheri ne Oliver\, founder of Socials For Change will cover:\n\n The importance of branding and having a marketing strategy\n Budgeting for marketing &am p\; branding (how much you should be spending and why!)\n Logos\, fonts\, colours\, and why you should start with a brand strategy\n How to use yo ur brand to sell to your ideal customer\n\nAbout Catherine\nCatherine ‘C at’ Oliver is Founder of Socials for Change\, a marketing agency for sma ll businesses. As an ADHDer herself\, she understands the unique challenge s of building a business - and a brand that sells - when you’re neurodiv ergent. \n\nCat spent eight years building several successful brands for businesses across London and the South East\, before building her marketin g agency and consultancy service. \n\nSocials For Change offers branding and marketing services - including brand and marketing strategy\, copywrit ing\, video creation\, website building\, advertising\, social media plann ing\, SEO and more. \n\nShe holds a Master’s level education\, is quali fied via the Chartered Institute of Marketing\, is a former teacher and jo urnalist\, has written for several magazines\, and published a book. \n\n If you have any additional accessibility requirements or any questions in advance of the event\, please email alice@joyfullydifferent.co\nEvent deta ils\n\n Date: Thursday 20th June 2024\n Time: 11:00 BST (UK Time)\n Dur ation: 1 hour 15 mins\n Location: Online (Zoom link will be provided upon registration)\n Cost: Free to Joyfully Different community members\, £1 5 for non-members\n\nWant to join this and more events free? Sign up for m onthly membership here.\n\nPlease note: This event aims to create an inclu sive and respectful environment for all participants. We encourage attende es to embrace diversity\, share experiences\, and engage in constructive d ialogue.\n\nOur mission is to make business joyful for neurodivergent foun ders. We're a non-profit business community and learning hub for neurodive rgent business owners\, leaders and future founders. We believe self-diagn osis is completely valid – we aim to support everyone who needs us.\n\nW ant to find out more about our mission and join our community? Head on ove r to joyfullydifferent.co \n\nIf you become a member of our community you 'll get your first month FREE. ATTACH;FMTTYPE=image/jpeg:https://siliconbrighton.com/wp-content/uploads/2 024/05/Joyfully-Different-Event_Power-Hour_How-to-Brand-Your-Business-Win- More-Clients-1.png CATEGORIES:Community Event LOCATION:https://www.eventbrite.co.uk/e/power-hour-how-to-brand-your-busine ss-win-more-clients-tickets-906903923047?aff=ebdsoporgprofile&_gl=1*mgpou5 *_up*MQ..*_ga*NjQ2ODEyMjY2LjE3MTU4NTMxNDg.*_ga_TQVES5V6SH*MTcxNTg1MzE0OC4x LjAuMTcxNTg1MzE0OC4wLjAuMA.. END:VEVENT BEGIN:VTIMEZONE TZID:Europe/London X-LIC-LOCATION:Europe/London BEGIN:DAYLIGHT DTSTART:20240331T020000 TZOFFSETFROM:+0000 TZOFFSETTO:+0100 TZNAME:BST END:DAYLIGHT END:VTIMEZONE END:VCALENDAR