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BEGIN:VEVENT
UID:1144@siliconbrighton.com
DTSTART;TZID=Europe/London:20250925T180000
DTEND;TZID=Europe/London:20250925T210000
DTSTAMP:20251016T082607Z
URL:https://siliconbrighton.com/events/semantics-community-meet-up-for-dig
 ital-marketers-4/
SUMMARY:SEMantics: Community meet-up for digital marketers
DESCRIPTION:\nAbout this event\n\n\n\n\n\n\n\nWelcome to SEMantics: Commun
 ity meet-up for digital marketers! Join us at Tempest - Brighton for a 
 fun and informative gathering of digital marketing enthusiasts.\n\n&nbsp\;
 \n\nAfter five successful events so far\, SEMantics is coming back with br
 and new exciting talks and networking opportunities.\n\n&nbsp\;\n\n🗣 Ta
 lks\n\n🍻 Food &amp\; Drink\n\n👋 Chit-chat\n\n❌ No sales pitches\n\
 n&nbsp\;\n\nWhether you're a seasoned pro or just starting out\, this even
 t is perfect for networking\, sharing tips\, and learning from each other.
  Don't miss out on this opportunity to connect with like-minded individual
 s in the industry. See you there!\n\n&nbsp\;\n\nWhat topics to expect:\n\n
 ✅ SEO\n\n✅ PPC\n\n✅ Paid Social\n\n✅ Analytics\n\n✅ ... and all 
 things digital marketing (AI\, UX\, CRO\, new tools and more!)\n\n&nbsp\;\
 n\nPast sessions have explored everything from SEO growth strategies and e
 ffective keyword research\, to psychology-led SEM techniques and the evolu
 tion of Performance Max campaigns. Speakers have shared insights into AI
 ’s role in marketing\, the future of cookieless tracking\, and how to le
 verage historical data for competitive advantage. We’ve also tackled tac
 tical tips like avoiding common Google Ads pitfalls and choosing between b
 espoke or off-the-shelf WordPress solutions.\n\nWhether you’re into paid
  media\, analytics\, tech\, or strategy - SEMantics is all about learning 
 something new or expanding on your existing skills with real life examples
  and case studies.\n\n&nbsp\;\n\nWhy people love SEMantics:\n\n&nbsp\;\n\n
 'Both speakers were very good at clearly explaining their presentations. I
 t was great that one presentation was more for beginners and one was for s
 lightly more advanced topic.'\n\n&nbsp\;\n\n'The event was great\, everyon
 e was friendly and I got to meet a few new people and I’d recommend it t
 o anyone interested in digital marketing.'\n\n&nbsp\;\n\n'I thought as som
 eone who doesn’t know much about digital marketing the talks were still 
 understandable. Both speakers were engaging and conveyed their message in 
 an effective manner.'\n\n&nbsp\;\n\nAgenda:\n\n18:00 - Arrival &amp\; FREE
  drink\n\n18:30-19:00 - 'Colour\, cuteness &amp\; chaos: the psychology of
  scroll-stopping content' (by James Armstrong from Social Firefly)\n\n19:0
 0-19:30 - 'Personalising Product Categories with Faceted Navigation' (by N
 aomi Francis-Parker from Deliveroo)\n\n19:30-21:00 - Food\, drinks &amp\; 
 digital marketing chit-chat!\n\n&nbsp\;\n\nLocation: Tempest\, 159 Kings 
 Rd\, Brighton BN1 1NB\n\n\n\n\n\n
ATTACH;FMTTYPE=image/jpeg:https://siliconbrighton.com/wp-content/uploads/2
 025/08/SEMantics-1.png
CATEGORIES:Community Event
LOCATION:Tempest\, 159 Kings Road\, Brighton\, East Sussex\, BN1 1NB\, Unit
 ed Kingdom
GEO:50.820354;-0.144409
X-APPLE-STRUCTURED-LOCATION;VALUE=URI;X-ADDRESS=159 Kings Road\, Brighton\,
  East Sussex\, BN1 1NB\, United Kingdom;X-APPLE-RADIUS=100;X-TITLE=Tempest
 :geo:50.820354,-0.144409
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TZID:Europe/London
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BEGIN:DAYLIGHT
DTSTART:20250330T020000
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