SEMantics is super excited to welcome James Armstrong, Co-Founder & Creative Director at Social Firefly, as the guest speaker at the next SEMantics meetup!
🎤 Talk title: ‘Colour, cuteness & chaos: the psychology of scroll-stopping content.’
In just 20 minutes, James will unpack the psychology behind content that stops the scroll – exploring how colour, faces, and storytelling trigger attention and emotion. Expect insights like:
✨ Why our brains are wired to notice certain visuals
✨ How to use “baby schema” and emotion to your advantage
✨ Visual hooks & storytelling techniques that drive engagement
✨ Practical tips you can apply to your content right away
Tickets Available: https://www.eventbrite.co.uk/e/semantics-community-meet-up-for-digital-marketers-tickets-1576624569529?aff=oddtdtcreator